The way I see it, everyone's complaining about something they don't even have to participate in.
I mean, Larry said the album wasn't quite ready for release, that they wanted to add one thing to it really quick. They aren't holding the album release hostage, as if they were to release it this instant it would be in an incomplete state. They're just utilizing the pre-release hype to obtain a few (thousand) more likes on Facebook, in order to reach a wider audience. I fail to see how this is some inforgivable crime.
Nowhere has anyone seriously said that if you don't like OCR on Facebook you won't be able to listen to the album. Nowhere has anyone seriously said that if you don't participate in this promotion then you'll be barred from listening to OCR's music.
This is a tie-in, plain and simple. Nothing more, nothing less. Just like that burger with the black bun made to tie-in to Episode 1 3D, so too is this promotion nothing more than a tie-in to Maverick Rising.
Everyone who is so extremely against this needs to calm down and take a deep breath and realize that there is no malice and no ill-will meant by this (as has been said on multiple occasions in this thread).
This is just how I see it though.